F&B Cover.jpeg
 

The F+B Group is an innovative retail consulting and commercial brokerage firm with offices in New York and Colorado.  Rooted firmly in the hospitality industry, F+B has earned the trust of today’s most exciting chefs, restaurateurs and retail operators.   On the strength of these relationships, F+B is able to deliver the most sought after new retail and culinary concepts to our developer/landlord partners.

We are curators for high profile developments, unique brands, and innovative hospitality concepts.

 

CLIENTS

 

TEAM

 

JULIAN HITCHCOCK
julian@fandbnewyork.com

Julian Hitchcock is the founder of The F+B Group.  His extensive hospitality background includes working with international hoteliers Ian Schrager and The Morgan’s Hotel Group, as well as restaurateurs Alain Ducasse, China Grill Management and The Tao Group. As Managing Director for KAM Hospitality he served as a broker and consultant to the hotel and restaurant industry throughout New York, inking deals with Death and Co., Blue Bottle Coffee, AvroKo Hospitality Group and many others. Prior to working for KAM, Mr. Hitchcock served as Vice President for Barrington Partners, Inc, a real estate development and management company in Florida. He was the lead consultant and curator of Gotham West Market for the Gotham Organization.  Zagat described Hitchcock’s line up at Gotham West as β€œan all-star team of established, authentic small business badasses.” He is a native Coloradan and graduate the Leeds School of Business at The University of Colorado.  

 

WINSTON GITONGA
winston@fandbnewyork.com

Winston Gitonga has enjoyed over 20 years in hospitality industry working throughout New York at esteemed restaurants such as Morell Wine Bar, Tao Asian Bistro and STK Steak in every capacity from back to front. With his zeal for entrepreneurship, Winston created his first solo venture in 2005 with Shiftdrink.com, a web based company that catered to hospitality professionals. With the success of Shiftdrink.com, Winston opened his own bar, MYBAR, in Chelsea on the west side of Manhattan. An unfortunate clause in his lease for MYBAR caused him to lose the space. Determined to never let that happen again, Winston began to study retail leasing and obtain his New York State Real Estate License. He now enjoys helping fellow restaurateurs avoid the same pitfalls when seeking spaces. Winston resides in the suburbs of Jersey City with his wife their young daughter.

 

PHILLIP MORGAN
phil@fandbnewyork.com

A multidisciplinary design and strategy leader with 25+ years of experience building brands and places where people love to be. A serial entrepreneur opening the first of his many restaurants in 1994 and later founding a notable restaurant design firm in Brooklyn, creating 150+ incredible new spaces in the hospitality market. Renowned for his dedication and commitment to distilleries, consulting on process improvement in the creation of high-quality spirits. Continues to have a profound impact on the New York culinary and spirits community. Fluent in French.